VP, Qualitative ResearchPeter T. Bürgi, PhD

Peter Bürgi is Vice President of Qualitative Research at Beall. Trained as an anthropologist, he brings skilled moderation to focus groups and interviews, and uses an engaging and effective style for shop-a-longs, observation and mini-ethnographies. He also designs and facilitates ideation retreats for early stage innovation initiatives. He has a B.A. from Columbia University, and a Ph.D. from the University of Chicago, both in Anthropology.

A dual American-Swiss national and native English speaker, Peter is conversationally fluent in German, French, Spanish, and Swiss-German dialect. He claims to have been tattoo-free since birth.