Director of Strategy and Innovation Mark Geniesse
Mark is Director of Strategy and Innovation at Beall. He specializes in designing creative solutions and applying statistical approaches to address complex business issues. He has extensive experience applying a wide range of approaches in a variety of industries, for both consumer and business to business samples, and US and international studies. Mark delivers insightful reports with recommendations that are strategic and provide clear direction. He holds a degree in Mathematical Sciences from DePaul University in Chicago.
Mark is an avid runner and hiker – one of his life goals is to hike in all of the U.S. National Parks (he’s checked more than half off the list).